What is Savoir Faire?

Savoir Faire brings you the “know how” for your “to do” list.

Many business owners are overwhelmed by the speed with which marketing has changed in the past few years. Those changes reflect the dramatic changes in the way people shop and make purchases. The evolution of the web - and how we use the web - has empowered us all as consumers, and is stymieing a whole lot of business owners. Are you one of them?

Savoir Faire can help you break your marketing habits, get a fresh look at your situation and develop new ways to reach your goals. We're used to - and good at - guiding our clients through uncharted territories. We enjoy the adventure and you'll enjoy the results!
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Our Manifesto

Savoir Faire is an integrated marketing firm that sits at the crossroads of traditional and digital marketing, with an adventurous spirit when it comes to evolving disciplines. We’re educators as well as practitioners; we believe it’s critical that you understand the concepts and tactics we employ. When you do, you’ll feel comfortable enough share your goals and collaborate with us to achieve them.

We work with our clients to challenge the status quo and develop appropriate solutions to their most vexing problems. We make the effort to understand your business and the challenges it faces before we make a recommendation. Our programs are sustainable and use the most effective mix of resources: ours and yours. We communicate and stay connected. We build trust and then take you to new places.

Our objective is to help you create the conversations and experiences that will turn prospects into customers, customers into raving fans, and leave your competition with no opportunity to intervene.

We are reliable, trustworthy and unconventional. We’re knowledgeable and approachable, and our work will turn you into our raving fan.
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Axenics
Cremation Society
Optisure
Johnston Fire
NHADEC

The Team

We are a group of dynamic individuals that work with you to solve business challenges.

Stephanie McLaughlinPrincipal
Bringing a background in journalism to marketing, Stephanie McLaughlin merges creativity with clarity for results that are functional and, more importantly, relevant to the ever-changing business world.

Read more about Stephanie

Ben AdamsAssociate
Ben brings his vast knowledge of online strategy, digital marketing, technology and project management to help clients understand how to evolve their online presence and to overcome business challenges by applying online solutions.
Janna HartleyAssociate
For nearly 15 years, Janna has been one of Northern New England's most prolific and creative marketing minds. However, Janna is more than a designer or a marketer, she understands the nuts-and-bolts of the back-office.
Amy Lee NelsonAssociate
With over 20 years of marketing, demand generation, client and vendor relations experience, Amy has successfully planned and project managed custom marketing programs, demand generation campaigns and corporate events ensuring objectives are met, goals are achieved and results are delivered.
Lisa EdwardsAssociate
A writer by nature, Lisa has a way with words that captures her readers’ attention and drives them to action. Lisa brings a deep curiosity and passion for creativity and innovation, along with intuitive writing and editing skills, and more than six years of experience in digital and social media marketing to the Savoir Faire Team.