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Thursday, 13 October 2016 13:09

The SEO Revolution

Will machines eventually run the world? Probably not, but advances in technology will definitely have lasting affect on SEO.

Machine Learning. Virtual Assistants. Voice Search. SEO continues to evolve rapidly, but recent technological advances have caused even more significant changes in Google’s search results.

With more intelligent search engines, and people using conversational search terms in addition to written terms, those optimizing for SEO have got to be on top of their game. Keyword research becomes a little more complex when trying to account for spoken search versus what is typed into a search bar.

Search engines are also paying more attention to the context of a search term, and so it becomes even more important to optimize your online content for a specific target audience.

For more information on the future of SEO, read the full article by Masha Maksimava here.

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